Are You Compliant With The Law? Take The CAN-SPAM QUIZ!(

By Jim
Are You Compliant With The Law? Take The CAN-SPAM QUIZ!
Are You Compliant? Take The CAN-SPAM QUIZ!

Test Your Knowledge of The Law - 22 Questions You Should Know.

ANSWER THESE STATEMENTS: TRUE OR FALSE?

The Can Spam Act went into effect Jan. 1st, but marketers have
90 days to become compliant with the new law.

The Can Spam Act Pre-empts many tougher state anti-spam laws.

You may send commercial email with falsified headers.

You must include your phone number in all commercial emails.

You may send UCE as long as the message contains an opt-out
mechanism, a functioning return email address, a valid subject
line indicating the email is an advertisement, and the legitimate
physical address of the sender.

You must include a privacy policy when you collect subscribers.

You may harvest email addresses as long as the messages you send
contain an opt-out mechanism, a functioning return email address,
a valid subject line indicating the email is an advertisement,
and the legitimate physical address of the sender.

You must have a process for handling unsubscribes within a 15 day
window.

Referencing or including a link to a commercial entity in an
email message is sufficient to make it a commercial email
message.

You must add your postal address to all your marketing emails.

The Can Spam Act is enforced by the Attorney General in the state
wherein the alleged spam originated.

You must not share the address of a person who unsubscribed with
any other entity seeking to send that party email.

It's O.K.to use a misleading subject in your marketing email, as
long as you identify the email as an advertisement or
solicitation somewhere within the body of the email.

The FTC is required to report back to Congress within two years
on the effectiveness of the law and the need, if any, for
modifications.

Wireless spam is not covered by the law.

The new law allows for a $250 fine per non compliant email, and
possible jail time, for intentionally sending UCE with falsified
header information.

All persons in charge of running web servers that relay email
must close all open relays within 90 days of enacted of the law
(Jan. 1st).

Sending commercial email through an open relay is prohibited by
the Can Spam Act.

You must include an unsubscribe mechanism in every commercial
email.

Under the law, businesses knowingly promoted in UCE with false or
misleading header information are also subject to FTC penalties
and enforcement remedies, regardless of whether the FTC is able
to identify the spammer who initiated the email.

All commercial email (except those sent to opt in lists) must
contain ADV in the subject line, to indicate the email is an
advertisement.

All commercial email (except those sent to opt in lists) must be
identified as an advertisement or solicitation.

For answers to these questions, take the quiz online at:
http://www.EmailMarketingSurvey.com/CAN-SPAM-Quiz.html

� Copyright 2004, Jim Symonds, EmailMarketingSurvey.com. All
Rights Reserved.

The American Lawyer to Launch New Web Site with Extended Online . Coverage of 2008 Am Law 100

Coverage of 2008 Am Law 100 24/04/2008 14:25:00 Business Wire The American Lawyer, the leading legal magazine focused on the world s largest law firms, will formally launch its new Web site at www.americanlawyer.com on April 30.
The site will debut with extended online coverage of the results of the 2008 Am Law 100 rankings including Web-exclusive charts projecting profitability of these firms for the year 2025.
Editor in chief Aric Press will preview and evaluate this year s Am Law 100 results in a free webinar at 3:00 p.m.
ET on Tuesday, April 29.
To register for the webinar, visit www.americanlawyer.com/amlaw100webinar.
The new site will feature daily news coverage of the legal business, including breaking news reporting on developments at the world s leading law firms, and on the lawyers and professionals working in and with those firms.
News will be spotlighted in The Am Law Daily, focusing each day on topics related to "The Firms," "The Talent," "The Work," "The Management," "The Score" and "The Life." Online subscribers and registered users will receive a free daily e-newsletter highlighting top stories.
A second e-newsletter, focused on litigation news, will launch in June.
The site will also feature full access to each month s print issue and a searchable content archive of past issues.
Current issues and the site archives will be available free to registered users until July 31.
Upcoming online coverage will include "Managing the Downturn," a regular feature exploring how different law firms and individuals are handling business slowdowns; extended online reporting on "Big Bankruptcies," "Big Deals" and "Big Suits;" and an examination of expanding maternity leave policies at many firms, as well as Q&As with prominent industry figures.
"Our Web site is a new publication for us.
We plan to bring to it the same vigor, fairness and judgment that have been hallmarks of the print magazine.
We hope this will prove valuable to our audience--old and new," said Aric Press, editor in chief.
The American Lawyer s Am Law 100 has been recognized as the definitive public ranking of annual financial performance for the nation s largest law firms since its introduction in 1987.
Am Law 100/200 metrics are primary benchmarks for law firms seeking to assess their competitive position in the marketplace.
AmericanLawyer.com is a leading daily news source covering legal business and lawyers across the U.S.
and around the world.
The site offers news, resources, and tools that are essential to lawyers and administrators at the largest law firms.
The American Lawyer is published in print and online by ALM.
About ALM ALM is a leading integrated media company, focused on the legal and business communities.
ALM currently owns and publishes 33 national and regional magazines and newspapers, including The American Lawyer, Corporate Counsel, The National Law Journal and Real Estate Forum.
The company is one of North America s largest producers of conferences and trade shows for business leaders and the legal profession.
ALM s Law.com is the Web s leading legal news and information network, while ALM s GlobeSt.com is the Web s leading information source for commercial real estate professionals.
Other ALM businesses include book and newsletter publishing, court verdict and settlement reporting, production of professional educational seminars, market research and content distribution.
For more information, visit www.alm.com.
ALM is an Incisive Media company.
About Incisive Media Incisive Media is a rapidly growing provider of specialist business information, in print, in person and online.
Incisive Media operates in four principal markets: financial services, risk management, professional services and marketing services.
Incisive Media s market leading brands include Investment Week, Post Magazine, Risk, Search Engine Strategies, Accountancy Age, Professional Pensions, Computing and Legal Week.
For more information, visit www.incisivemedia.com.