Wednesday, May 7, 2008

Email Marketing Laws And How They Apply To Your Business

By: Chris Haycock

Email marketing is a very effective way of reaching your target market. It is less expensive than other marketing methods, whilst allowing you to reach huge volumes of potential customers. In fact, by 2008, it is expected to be the most used method of advertising. Are you aware of the various email marketing laws that are in effect throughout the United States and other countries? It is important that you take the time to educate yourself on this topic before you proceed with an e-mail marketing campaign, 36 of the 50 U.S. states have privacy laws in place regarding e-mail marketing tactics. There are also laws in Europe, Australia, and Asia. Larger businesses will often retain the services of a specialist lawyer. But for the small business it is usually just sufficient to make yourself aware of the law, and how they affect you.

The CAN-SPAM Act was implemented in the United States to protect the privacy of consumers on January 1st 2004. CAN-SPAM is short for controlling the assault of non-solicited pornography and marketing act. The act prohibits the use of misleading to and fro headers in the email. Marketers are required to include their physical address in the email (this can be a registered office). There must also be an opt out link in every email, giving the consumer the ability to request removal from the senders list. The sender is required to remove the consumer from their database within 10 working days. Any email containing sexual content must be clearly identifiable before the recipient opens it. Marketers must obtain permission from the consumer in order to sell their email address.

Internet regulators are getting much tougher on marketers who violate these laws. They are imposing massive fines, and in some cases jail sentences of up to five years. These harsher regulations are to protect the users of the internet and mail services, who felt their privacy was being violated as their email continued to be clogged up with hundreds of unsolicited emails that were being randomly sent, with no particular target market in mind. As the use of email marketing continues to grow we can expect the regulations to be futhur enforced.

In addition, marketers who continue to send email marketing messages to consumers who have requested to be removed from their list may well decide to sue. This can be very scary. The law does however protect you also. You will not be found liable if a spammer has used your business as a cover, as long as you are unaware of the situation. You are also not liable if a virus is found in your marketing emails, just so long as you did not place it there, or know it was there, prior to sending out the emails.

The Coalition Against Unsolicited Emails is a non-profit organisation helping consumers to know their rights, to stop unfair email marketing practices, and also to provide businesses with answers to their questions before they engage in such activities. They also work closely with members of Congress to get laws passed that will be in the best interests of both consumers and business. Their website is a great place to get information www.cauce.org

Email marketing is a great opportunity to keep your business in the mind of the consumer, as well as encouraging them to make fresh purchases. However, it is important that you abide by the regulations and stay within the bounds of the law. Whilst most businesses do this, many don't, others just simply are not educated and aware in the legislation, and so break the law unintentionally (no excuse in law). The Internet is a great place to get information regarding these laws and fair email practices. Check regularly for any updates. Keep within the legislation and your business will stand out and grow accordingly.

Article Source: http://articles.directorygold.com


Chris Haycock is an information publisher, specialising in helping others set up and run their own profitable internet business. For more information on the above, and to get an absolutely no cost two hour business video, why not go now to www.easyebizz.com

The 5 Laws Of Writing Network Marketing Blogs

By: Mike Dillard

If you are not writing blogs you are doing your network marketing business and your bank account a disservice. As an entrepreneur one of the greatest tools you have is the Internet.

Marketing methods such as blogs, allow marketers to speak to people anywhere on the web. In the old MLM business model most marketing had to be done within your geographic area by chasing people down the street like a sleazy salesman.

From Google ad words, to e-mail marketing there is simply no better automated, cost effective way of marketing your business and making money than writing blogs. Period.

Writing network marketing blogs is like any other marketing method, you have to learn how to do it properly or it is simply useless and a waste of your time. Therefore, you need to know the 5 laws of network marketing blogs in order to drive traffic to your blog, your website and to make money.

Network Marketing Blog Law #1

Offer value to your readers. People will only read your blog if you have valuable information to give to them that is written in an interesting way. You don't have to be a miracle man for them, but you need to make sure that you have something of value that you are offering because it is the only way people will read it.

Network Marketing Blog Law #2

Make sure your blog sticks to their brain. In other words, make them remember in it in one way or another.

You can do this several ways. One is using the first law and give people enough value to want to read what you have out next time. Second is to design your blog with a catchy, unique appropriate theme that they like and can't forget. Another is to add an opt-in web form so you can capture a reader's email address. Then you can develop a relationship with them by sending them your newsletter or other e-mail marketing content.

Network Marketing Blog Law #3

Make it real. Don't over stuff keywords and ads into your blog. Search engines and readers do not enjoy this optimization technique. You can achieve the best long-term rankings with the search engines by writing good content laden blogs.

Network Marketing Blog Law #4

Research the market that you intend to blog to. When you blog you have to select different niche markets that you want the blog released to. Remember that marketing is all about getting what you have in front of the right people, not the most people. Blogging is not any different.

Network Marketing Blog Law #5

Do not let your blog sit around. It does not look good when your blog disappears, you will gradually lose all traffic to your blogs and your websites. Keep up with your blogs and try to submit one for each website you are marketing at least once a month. Once a week, or daily are the best options, but it all depends on the amount of time you want to spend blogging and how much traffic you are trying to get.

As you can see, network marketing blogs are an important Internet marketing tool to master. They can drive you a lot of free, targeted traffic from all over the net, and you can get ranked with the search engines by having back-links all over the Internet. Just remember to follow the five laws of blogging if you wish to maximize your profits.

Article Source: http://articles.directorygold.com


From waiting tables to millionaire at 29, Mike Dillard, is a professional marketer who has taught over 100,000 entrepreneurs from around the world how to tap into the power of his attraction marketing techniques. Sign up for his free on-line boot camp at: BuildYourOwnMLM.com

Custom Law Coursework

By: Eyelogic27 Media27

Custom law coursework comprises a significant aspect of the intellectual life of a law student. Generally, your law coursework task of writing comes in the form of a research or an essay. This gives an opportunity for your tutor to observe how you can perform in dealing true court cases. Identical to any other court matters you need to enhance the proficiencies required in presenting the arguments and invalidating the criticism of audiences. This will help you in realizing and ascertaining to widen the latitude of your thoughts by representing facts and evidences determined on reliable sources. The effectual facet of a law coursework is its competence to demand dynamic involvement of the students. It permits you to practically survey and investigate the true procedures implicated in dealing with court cases.

Custom law coursework indicates the work carried out by the university or high or middle school students. This coursework is important as it contributes on their overall grade as it is evaluated separately from final exams. A good coursework is the one that possesses serious academic base. So as a young researcher for a coursework you should choose a topic by consulting your teachers. This can be well done by comprehending how successful the chosen topic is and regarding the sources that will be of immense use to this coursework. The student should also acquire the appropriate level of skill and knowledge combining various sources such as book reports, dissertations and essays submitted.

Universities consider coursework as a method of assessment. This is done so that students produce coursework by enhancing research skills and thereby broaden knowledge. They should then be able to demonstrate that they can argue, reason and develop the outcomes from the theoretical knowledge acquired during their course. The class notes serve as excellent vertebrae when they are exceptionally good. Yet, a good coursework has to be supplemented with additional materials. If you are able to get some reading materials from recommended sources, it will prove to be effective. However, ensure that you take good notes and employ all possible techniques to bestow you with rich notes for your coursework. Similarly, without fail list your sources appropriately.

Another way of writing notable law coursework in legal terms is by using the law cases, genuine instances and statutes in your writing. There are numerous ways of managing your coursework and the writing tasks. However, you should enquire your instructor the pattern he needs is a question and answer type of a simple edifice of projects connected to legal information. The common types of tasks involved are solving problems, classification of legal issues and experimentation on public perception.
Generally, the theoretical structure in a coursework is illustrious, but highlighting the interpretation of facts is mandatory. This can be effectively done if you work out on an ostentatious theory for your coursework, but you need not hunt for very serious topics. Your teachers will surely appreciate your work than someone else’s estimation being included in your coursework. Eventually summarizing and editing is a must.

Article Source: http://articles.directorygold.com



This article was written by a qualified academic on behalf of LawTeacher.net. Law Teacher provides useful resources for free, all of which are targeted at law students writing law essays. Law Teacher also hosts the UK’s largest law case database, and provides law students with custom law essays on law resources. Find more information on his website at Law essays here.

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